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As a top 0.1% Etsy seller and coach, understanding why your Etsy shop isn’t making sales can be frustrating and demotivating. In this blog post, I’ll dive into the seven most common reasons all from the 100s of shop audits I’ve done to hopefully help you understand why some Etsy sellers struggle to generate sales and how you can address them to boost your shop’s success.
Unattractive Listing Photos
Having unattractive listing photos can be a major deterrent for potential customers. High-quality, clear, and aesthetically pleasing photos are essential to grab the attention of buyers. Make sure your photos showcase your product in the best possible light, with good lighting and minimal distractions in the background.
This is the first thing your potential customer sees in a sea of competition and if this is not done right, a click never happens, meaning no sales happen.
Look at competitors on Etsy and other platforms and make sure your listing photos fall in line with the quality of the bestsellers to ensure you have the best chance at gaining the click!
Infrequent Product Updates
Adding new products regularly is crucial, especially for newer or underperforming Etsy shops. By consistently updating…
